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Blinded with science: Trivial graphs and formulas increase ad persuasiveness and belief in product efficacy

Aner Tal, Brian Wansink

Public Understanding of Science, 2014. DOI 10.1177/0963662514549688

Has this study been replicated?

The atlas records 1 replication of this study. Recorded outcomes: 1 failed. The earliest on record is from 2018.

Replications

• Blinded with Science or Informed by Charts? A Replication Study, Dragicevic & Jansen (2018). IEEE Transactions on Visualization and Computer Graphics. Outcome recorded: failed. we were unable to replicate the original study's findings Outcome read from the abstract. View paper

Cite this record

Tal, A., & Wansink, B. (2014). Blinded with science: Trivial graphs and formulas increase ad persuasiveness and belief in product efficacy. Public Understanding of Science, 25(1), 117–125. https://doi.org/10.1177/0963662514549688

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