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The Influence of Product Anthropomorphism on Comparative Judgment

Feifei Huang, Vincent Chi Wong, Echo Wen Wan

Journal of Consumer Research, 2019. DOI 10.1093/jcr/ucz028

Has this study been replicated?

The atlas records 1 replication of this study. Recorded outcomes: 1 failed. The earliest on record is from 2020.

Replications

• Data Replicada #5: Do Human-Like Products Inspire More Holistic Judgments?, Simmons & Nelson (2020). Outcome recorded: failed. Indeed, perhaps the most noteworthy finding is that the two replications produced extremely similar results, despite coming from different online populations. One conclusion could be that the original effect does not truly exist, and the original finding was a false positive. Our evidence is consistent with that. Outcome read from the abstract.

Cite this record

Huang, F., Wong, V. C., & Wan, E. W. (2019). The Influence of Product Anthropomorphism on Comparative Judgment. Journal of Consumer Research. https://doi.org/10.1093/jcr/ucz028

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