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Revisiting Russo and Leclerc

Poja Shams, Erik Wästlund, Lars Witell

Proceedings of the Symposium on Eye Tracking Research and Applications, 2012. DOI 10.1145/2168556.2168644

Has this study been replicated?

This paper is itself a replication attempt. The study it set out to replicate is listed below.

Study replicated

• An Eye-Fixation Analysis of Choice Processes for Consumer Nondurables, Russo & Leclerc (1994). Journal of Consumer Research. View paper

Cite this record

Shams, P., Wästlund, E., & Witell, L. (2012). Revisiting Russo and Leclerc. Proceedings of the Symposium on Eye Tracking Research and Applications, 389–392. https://doi.org/10.1145/2168556.2168644

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