Good and bad shopping vibes: Spending and patronage satisfaction
Has this study been replicated?
The atlas records 1 replication of this study. Recorded outcomes: 1 successful. The earliest on record is from 2025.
Replications
- Do happy people shop more? A replication–extension field study on spending, Polman (2025). Marketing Letters. Outcome recorded: successful.
We found that happier participants spent more money.
Outcome read from the abstract. View paper
Cite this record
Babin, B. J., & Darden, W. R. (1996). Good and bad shopping vibes: Spending and patronage satisfaction. Journal of Business Research, 35(3), 201–206. https://doi.org/10.1016/0148-2963(95)00125-5
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