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Breakthrough or One-Hit Wonder?

Ivar Vermeulen, Anika Batenburg, Camiel J. Beukeboom, Tim Smits

Social Psychology, 2014. DOI 10.1027/1864-9335/a000182

Has this study been replicated?

This paper is itself a replication attempt. The study it set out to replicate is listed below.

Study replicated

• The Effects of Music in Advertising on Choice Behavior: A Classical Conditioning Approach, Gorn (1982). Journal of Marketing. View paper

Cite this record

Vermeulen, I., Batenburg, A., Beukeboom, C. J., & Smits, T. (2014). Breakthrough or One-Hit Wonder? Social Psychology, 45(3), 179–186. https://doi.org/10.1027/1864-9335/a000182

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