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This Logo Moves Me: Dynamic Imagery from Static Images

Luca Cian, Aradhna Krishna, Ryan S. Elder

Journal of Marketing Research, 2014. DOI 10.1509/jmr.13.0023

Has this study been replicated?

The atlas records 1 replication of this study. Recorded outcomes: 1 failed.

Replications

• Evaluating replicability of ten influential research on sensory marketing, Motoki & Iseki (2022). Outcome recorded: failed. Our replication attempts successfully replicated two findings (Klink, 2000; Shrum et al., 2012) and partially replicated one of them (Yorkston and Menon, 2004). [...] Only 20% (2/10) of study findings could be successfully replicated View paper

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Failed replications · Successful replications · All browse pages