Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers' willingness to pay
Has this study been replicated?
The atlas records 1 replication of this study. Recorded outcomes: 1 failed. The earliest on record is from 2020.
Replications
- Do Incidental Environmental Anchors Bias Consumers' Price Estimations?, Shanks et al. (2020). Collabra: Psychology. Outcome recorded: failed.
No statistically significant evidence of incidental anchoring was obtained. In contrast, robust standard anchoring effects were found. The results suggest that anchoring is limited to situations which require explicit thinking about the anchor.
Outcome read from the abstract. View paper
Cite this record
Dogerlioglu-Demir, K., & Koçaş, C. (2014). Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers' willingness to pay. Marketing Letters, 26(4), 607–618. https://doi.org/10.1007/s11002-014-9295-0
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