Fooled by Heteroscedastic Randomness: Local Consistency Breeds Extremity in Price-Based Quality Inferences
Has this study been replicated?
The atlas records 1 replication of this study. Recorded outcomes: 1 successful. The earliest on record is from 2026.
Replications
- de SCORE new data replication of de Langhe et al. (2014), Ludvig et al. (2026). Outcome recorded: successful.
We found a significant interaction, with b= 0.15,SE = 0.08, t(513.04) = 2.00, p= 0.046, such that the slope of the regression for price wassteeper in the condition with consistentqualityat low prices relative to the condition wherequality was neverconsistent.Thus,the focal hypothesis was replicated.The test of the secondary hypothesis (H1) is given by the Price X Condition: Variance Decreasing interaction term(delta-1b). Here we found a non-significantinteraction, with b=…
Outcome read from OSF report.
Cite this record
de Langhe, B., van Osselaer, S. M. J., Puntoni, S., & McGill, A. L. (2014). Fooled by Heteroscedastic Randomness: Local Consistency Breeds Extremity in Price-Based Quality Inferences. Journal of Consumer Research, 41(4), 978–994. https://doi.org/10.1086/678035
Other studies in the atlas
Failed replications · Successful replications · All browse pages