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A Cross-Generational Comparison of Motivational Factors in a Sales Career Among Gen-X and Gen-Y College Students

Denny Bristow, Douglas Amyx, Stephen B. Castleberry, James J. Cochran

Journal of Personal Selling & Sales Management, 2011. DOI 10.2753/pss0885-3134310105

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The atlas has no replication or reproduction of this study on record yet.

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