Reference Group Influence and Perceived Risk in Services Among Working Women in Singapore: A Replication and Extension
Has this study been replicated?
This paper is itself a replication attempt. The study it set out to replicate is listed below.
Study replicated
- Reference Group Influence on Product and Brand Purchase Decisions, Bearden & Etzel (1982). Journal of Consumer Research. View paper
Cite this record
Mehta, S. C., Lalwani, A. K., & Ping, L. (2018). Reference Group Influence and Perceived Risk in Services Among Working Women in Singapore: A Replication and Extension. Asian Dimensions of Services Marketing, 43–65. https://doi.org/10.4324/9781315864952-3
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