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The Uncertain Self: How Self-Concept Structure Affects Subscription Choice

Jennifer Savary, Ravi Dhar

Journal of Consumer Research, 2019. DOI 10.1093/jcr/ucz022

Has this study been replicated?

The atlas records 1 replication of this study. Recorded outcomes: 1 failed. The earliest on record is from 2020.

Replications

Cite this record

Savary, J., & Dhar, R. (2019). The Uncertain Self: How Self-Concept Structure Affects Subscription Choice. Journal of Consumer Research, 46(5), 887–903. https://doi.org/10.1093/jcr/ucz022

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